Heya!
My name is Michelle MacPhearson. I like to use social media and Web 2.0 to drive traffic to my websites - and sometimes I write about my techniques here.
I wrote about marketing on Dogster (and Catster) the other day and wanted to follow up with some info.
These are two of the pets I have on Dogster and Catster, respectively. So, near 2k page views in about 3 days of actively working on it (and no, I’m not sending the friend requests manually). [...]
A huge part of the success of MySpace is an age and culture thing. Part of being an American teen is figuring out who you are, how you fit into society and culture, how social relations work, etc. Part of this process involves sharing cultural objects, hanging out and trying out different self-performances to find [...]
The simplest, most down-to-earth explanation of RSS I’ve found thus far can be found here: How to explain RSS the Oprah way
Suppose you have 50 sites and blogs that you like to visit regularly. Going to visit each website and blog everyday could take you hours. With RSS, you can “subscribe†to a website or [...]
Flickr’s the most popular photo sharing website, and YouTube’s the most popular video sharing website, so a mashup was obviously in order. TagTV does the job - enter in your tag and it’ll aggregate results from both sites to one neat page for your viewing pleasure.
I’m covering this because I want to highlight the [...]
Who thinks Dogster would be a good point of contact for dog lovers and those marketing to them?
Woof!
Ok, seriously, 203k dogs on the site, and it just received $1 million in VC to expand it’s reach. And you’re too late if you’re thinking Catster - it’s already around.
That said, there’s gobs of opportunity [...]
NewsCorp (MySpace’s benevolent leader) COO Peter Chernin said Tuesday:
“If you look at virtually any Web 2.0 application, whether its YouTube, whether it’s Flicker, whether it’s Photobucket or any of the next-generation Web applications, almost all of them are really driven off the back of MySpace. There’s no reason why we can’t build a parallel [...]
The Content Desk team hosted an incredible call last night - of which I was honored to be a part of - on new Web 2.0 technologies (namely social networking and social bookmarking, in all their varied forms) and what they mean to online marketers.
The first part, with Jack Humphrey and myself is available on [...]
Here’s a tidbit for those who think only kids use MySpace.
Janet Owens is running for Comptroller in Maryland, and has 1834 friends (as of this writing) to prove it. Plus she’s 62 years old.
She’s got YouTube on there, a personalized layout, even a profile song!
Now, of course this isn’t the norm - but if [...]
BtoB writes (emphasis mine):
Marketers who stick their heads in the sand and wait for this phenomenon to blow over are making a career-limiting mistake… The bottom line: People are out there talking about your company, your products and your markets. They’re doing it because they care, and they will continue to do it whether you [...]
1. YouTube
2. MySpace Videos
3. Yahoo Video
4. MSN Video
5. Google Video
If you have a product or are an affiliate of a product that can be demonstrated via video (be creative!), I strongly suggest you record one and upload it to the services above ASAP. Even if you *think* YouTube surfers [...]
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