Customer Satisfaction AFTER the Sale

by Michelle MacPhearson

It’s an issue we discussed on the first episode I did with the Internet Marketing This Week crew (direct link to subscribe in iTunes) and brought about the question, “How does one care for customers AFTER the sale is made?”

Jeff Walker joined us on the next episode of Internet Marketing This Week to discuss just that, making a point that we all need to remember – and it’s a core component of his “Product Launch Formula”.  I asked him, as product owners, what can we do above and beyond providing product updates to continue to connect with and satisfy our customers.

Download the the podcast in iTunes for Jeff’s answer.

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{ 2 comments… read them below or add one }

Roger Hamilton November 17, 2008 at 5:32 am

Thanks for the link. Enjoyed listening to it. I very much agree that we should good customer satisfaction after any sales.

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Dennis Edell November 18, 2008 at 10:27 am

I’m subscribed and looking forward to it. :)

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