Welcome to Day 15 of the Internet Marketing Makeover (#31DIMM for short)!
Internet marketing is a marathon, not a sprint. That’s why my personal theme for running my business is “Momentum.”
Maintaining and cultivating momentum, that is, forward movement, is imperative in building your business. And seemingly small movements can build momentum over time and lead to bigger opportunities in the future.
In today’s #31DIMM assignment you’ll develop a process for one small movement that will help your sites build rank and traffic over time.
DAY 15 OBJECTIVE
Create a bookmarking process for new posts, pages and sites.
DAY 15 ASSIGNMENT
Social bookmarking is still a valuable source of incoming links, helpful in getting new posts or pages indexed, and even traffic.
That being said, it’s not as powerful as it used to be. For that reason, I recommend you use an automated process to bookmark your content.
It’s not worth spending hours manually doing this work, but it is certainly worth spending a few minutes to add new content into a system you’ve put in place.
Everything new you come out with should be bookmarked. New blog posts, new web sites, YouTube video uploads, new pages on established sites, your social networking profile pages. Everything.
Social Bookmarking build links to your new content – search engines like it when you have links. It also alerts the search engines when you do have new content, so they can come and index it, rank it and start sending visitors your way. Finally, as your content and links are listed on social bookmarking sites, people may click through on those links and visit your site.
For these reasons, social bookmarking is vital. It’s a small step that, when done consistently over time, will produce big results.
How to do it?
There are several options, which I’ll explain. The important part is that you pick one and STICK TO IT! Do it every time you have new content, no excuses!
Firstly, you can use a service like Social Marker to bookmark your new content.
I explain Social Marker in a video I created for the Thirty Day Challenge:
Social Marker is a semi-automated process. You’ll have to spend some time setting up accounts at all the social bookmarking sites, but once you’ve done that Social Marker will help you fill out the submission forms when you do add your content.
If you’re looking for full automation, I recommend Traffic Bug. With Traffic Bug, you don’t have to create accounts at the social bookmarking sites nor do you have to physically submit your new content to the sites – it’s all done for you. All you have to do is tell Traffic Bug when you have new content.
The ultimate? Hire someone to manage your social bookmarking for you.
I have an outsourcer who combs all of my sites for new content every week. She then takes the URL’s to all that new content across all of my sites (this blog, other internet marketing stuff, niche sites, etc.) and adds it to Traffic bug for me. It costs me a few dollars a week and is totally hands off.
If you’ve only got one site, this combo might be overkill for you!
But the important part is that you select a method and stick to it, day in and day out.
This kind of natural link building (in that internal, deep links are built over time) is one of those small steps that build greater momentum over time, and you’ll thank yourself for implementing it as you see your backlinks count grow!
ABOUT THE 31 DAY INTERNET MARKETING MAKEOVER
You will also want to keep up-to-date with 31 Day IM Makeover happenings through the following channels:
Facebook: Become a fan on Facebook and you’ll get notification when a new post is up
RSS: Subscribe to this blog’s RSS feed to have new posts delivered to your feedreader
The official Twitter hashtag for the 31 Day Internet Marketing Makeover is #31DIMM (yes, I know it reads “31 Dim” but that’s kinda funny, right?). You can find other participants by searching Twitter for the hashtag.
Join using the form above and look in your inbox tomorrow for the next step in your Internet Marketing Makeover!
And use the social icons below to share the Makeover on your preferred social network:
Related posts:
- Internet Marketing Makeover Week 3 RecapThis entry is part 15 of 23 in the series...
- MOMENTUMThis entry is part 15 of 23 in the series...
- Link Mixology: The 12 Kinds Of Links Your Site NeedsThis entry is part 15 of 23 in the series...
- Linking To Your Own ContentThis entry is part 15 of 23 in the series...
- Tracking & Optimizing Visitor ProfitablityThis entry is part 15 of 23 in the series...
{ 1 comment }
Michelle,
Thanks for the tip on last pass. Do the social bookmarking sites pass on their page rank power to bookmarked sites?
Comments on this entry are closed.