Feb 08
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How I Got Started In Internet Marketing (Part II)

(To read the beginning, click here…)

I didn’t have the technical know-how to build massive linking networks, and while my business was doing well, I didn’t have money to burn on paid link campaigns.

In the meantime, I put up a few products for sale in different niches, and they did ok.  It was passive income, just like my Adsense sites.   I also did a few affiliate promotions, one of which is STILL my biggest affiliate earner today.  The particular product converts like ganbusters, it’s incredible.  As long as I could send traffic to it (which I was through my cloaked sites) it made me a LOT of money.

I was *very* sick for a while, and wasn’t able to work.  But, I had good income streams, it was ok.

Then, late 2005, Adsense took a proverbial sh*t.  Well, more like I’d been sick, not building new links (have to constantly build links to keep ahead) and my sites dropped out of the search engines.  Even whitehat sites I had lost a ton of traffic.  I was losing money - fast.

At that private forum I was a member of, I posted for some advice.  Money was running out fast, since I had no traffic.  A few incredibly kind members provided some links from their sites to mine to give me a boost in the rankings, and they recovered fairly well.

And that’s when I realized that you can have the squeakiest-clean white hat site, or a cloaked monster, and all that mattered was link building.  Meta tags are great, title tags should be optimized, but without backlinks you’re dead in the water.

I took the $ from Adsense and plowed it into Adwords campaigns for my #1 affiliate program.  It did well - until my ads were shut down because I couldn’t use the product’s proper name in the ads.  Fortunately, I’d made enough during that campaign to keep afloat for a while.

While my Adwords campaigns were running and giving me a little breathing room, I spent my days wandering the net and looking for other sites I could place my links on.

Web 2.0 was just sorta getting started, blogging was becoming huge, so there was a lot of opportunity to do so (as there is today).

I started leaving links every which way I could, anywhere I could, to continue to build my sites up.  I got #1 for several keywords through the methods I was using - and because most of the sites I was linking from were established and had high PR, the “link juice” flowed fairly quickly to my sites.

During that time is when I discovered that MySpace profile pages often had very, very high PR.  Some as high as a PR7.  Many in the 4-5 range.  I bought several automated MySpace bots to leave comments linking back to my sites on people’s high PR MySpace profile pages to further boost my sites in the SE’s.

Unfortunately, all the bots sucked.  They were buggy, and the main thing I hated was that you had to buy an individual license for each profile you wanted to use it with.  I was running about 10 profiles at the time (it was easy back then) and sought out to find a better solution.

I went to a freelance site and put a bid request out  to see how much it would cost to have my own custom MySpace bot built.

And Badder Adder was born.

(To be continued…)Â


Author: Michelle MacPhearson

6 Comments

MartinFortKnox
February 8, 2008

Great story. Very inspirational and informative. You bring a compassionate human face to the cold code of the internet.

Warner Carter
February 8, 2008

Thanks for this post. Your real life experience is one of the best learning tools.

Peter
February 11, 2008

This is really good stuff! I like the honesty.

Do you still us automated link building bots? I’ve never used them but trying build links at the moment and busting my balls for little payback. Could do with advice from experience marketer.

You should podcast this post 1 and 2 of this.

Brad
February 13, 2008

How much did it end up costing? $5,000?

Michelle MacPhearson
February 14, 2008

Thanks fellas!

I still use automation for many things. And I still use good old fashioned manpower for many things. If there’s a not to do something, I usually check it out.

Bill
February 14, 2008

Found your site on PlugIM, I’m enjoying reading your posts.

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