There’s nothing that irritates me more then people who join marketers’ email lists and then complain about being marketed to. Even if you don’t want to product the marketer is pitching, learn from his technique – how does he present the offer? What kind of content does he frame around it? Of course the tone/voice of some folks won’t jive with you – we can’t please everyone. But that doesn’t mean you can’t learn from them. One of the biggest pieces of advice I can give is to follow what successful people do. Watch them, read them, dissect their campaigns.
So now that I’ve got that off my chest… A word on Jeff Walker’s Product Launch Formula. Killer product. I do own it, I have used the techniques I learned in it, and it can directly attribute $500,000 of income from the techniques I learned from it. Jeff is the real deal, one of the kindest people you’ll meet in marketing, incredibly sincere and known to over deliver on his products in such an overwhelmingly incredibly way, we could all stand to learn from him.
No, I don’t have an affiliate link for you. But I did want to let you know that if you are on the fence, afraid it’s a “scam” or whatever, that Jeff is one of the good guys, and his Product Launch Formula is something I recommend and use. I cleared out my marketing library last fall and it’s one of 3 products I kept, and actually the only one I’ve gone through in it’s entirety.
Get on the list, enjoy his free content and consider of Product Launch Formula is a good fit for where you want to go with your business.
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I’ll second that statement Michelle. Jeff’s Product Launch Formula has been sparking great ideas into my mind since i watched his “Blueprint” earlier today.
i’m brimming with excitement since i know exactly what i’m going to be doing with it!
Good point about learning from the email campaigns of other marketers. Maybe I’m a little overboard on this, but I actually put all the sales pitches I get as part of my swipe file.
Hey, these are some pretty savvy marketers I’ve gotten pitches from. I look at their campaigns as free workshops on email marketing that I can pick apart at my leisure and learn from long after whatever they’re selling has run its course.
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