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	<title>Comments on: Social Marketing Guide: Near Completion</title>
	<atom:link href="http://www.michellemacphearson.com/social-marketing-guide-near-completion/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/</link>
	<description>by Michelle MacPhearson</description>
	<pubDate>Mon, 01 Dec 2008 19:50:14 +0000</pubDate>
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		<title>By: Ukdaz</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2533</link>
		<dc:creator>Ukdaz</dc:creator>
		<pubDate>Mon, 13 Aug 2007 09:02:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2533</guid>
		<description>Charge for it. Aaron Wall does with his ebook so why can't you?

Too many freeloaders out there and its about time they started coughing up for people's work and experience.

Daz</description>
		<content:encoded><![CDATA[<p>Charge for it. Aaron Wall does with his ebook so why can&#8217;t you?</p>
<p>Too many freeloaders out there and its about time they started coughing up for people&#8217;s work and experience.</p>
<p>Daz</p>
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		<title>By: How much is knowledge worth?</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2458</link>
		<dc:creator>How much is knowledge worth?</dc:creator>
		<pubDate>Fri, 10 Aug 2007 08:51:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2458</guid>
		<description>[...] is an interesting debate going on at michellemacphearson.com, when I say an interesting debate what I really mean is a bunch of whinging freeloaders want to [...]</description>
		<content:encoded><![CDATA[<p>[...] is an interesting debate going on at michellemacphearson.com, when I say an interesting debate what I really mean is a bunch of whinging freeloaders want to [...]</p>
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		<title>By: Jeff</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2454</link>
		<dc:creator>Jeff</dc:creator>
		<pubDate>Fri, 10 Aug 2007 02:54:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2454</guid>
		<description>Too much for nuthin?
Remember "No good deed goes unpunished"
When it sounds too good to be true then people don't want to believe it.
At least require a tell a friend script.
Thanks in advance.</description>
		<content:encoded><![CDATA[<p>Too much for nuthin?<br />
Remember &#8220;No good deed goes unpunished&#8221;<br />
When it sounds too good to be true then people don&#8217;t want to believe it.<br />
At least require a tell a friend script.<br />
Thanks in advance.</p>
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		<title>By: Natalie</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2451</link>
		<dc:creator>Natalie</dc:creator>
		<pubDate>Fri, 10 Aug 2007 00:06:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2451</guid>
		<description>5-7 is a good price point I think...</description>
		<content:encoded><![CDATA[<p>5-7 is a good price point I think&#8230;</p>
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		<title>By: Andrew Miller</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2443</link>
		<dc:creator>Andrew Miller</dc:creator>
		<pubDate>Thu, 09 Aug 2007 15:13:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2443</guid>
		<description>Michelle,

I'm new to your blog but like what I see so far. It's going in the RSS reader as soon as I'm finished writing this. 

I think people have beaten the pricing debate to death. I say charge for it, unless you think it will lead to enough goodwill and new business to cover your costs and provide you with your desired quality of life.

I assume that your methods will come with a disclaimer that quantity of social media marketing will never replace quality of social media contributions. Even though you are avoiding the "get rich quick" angle, many newcomers to the field might interpret it as such and not understand that social networks are not the property or playground of marketers. We should respectfully contribute to the conversations with valuable, relevant content without intruding or inappropriately stuffing our message in people's faces. 

I think your book will be very well received and rightfully so. I just wonder when the day will come that social networks are so saturated with half-baked marketing strategies that normal people (our customers) won't find them as fun, engaging or useful anymore.</description>
		<content:encoded><![CDATA[<p>Michelle,</p>
<p>I&#8217;m new to your blog but like what I see so far. It&#8217;s going in the RSS reader as soon as I&#8217;m finished writing this. </p>
<p>I think people have beaten the pricing debate to death. I say charge for it, unless you think it will lead to enough goodwill and new business to cover your costs and provide you with your desired quality of life.</p>
<p>I assume that your methods will come with a disclaimer that quantity of social media marketing will never replace quality of social media contributions. Even though you are avoiding the &#8220;get rich quick&#8221; angle, many newcomers to the field might interpret it as such and not understand that social networks are not the property or playground of marketers. We should respectfully contribute to the conversations with valuable, relevant content without intruding or inappropriately stuffing our message in people&#8217;s faces. </p>
<p>I think your book will be very well received and rightfully so. I just wonder when the day will come that social networks are so saturated with half-baked marketing strategies that normal people (our customers) won&#8217;t find them as fun, engaging or useful anymore.</p>
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		<title>By: Paul Hancox &#124; InternetInfluenceMagic.com</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2423</link>
		<dc:creator>Paul Hancox &#124; InternetInfluenceMagic.com</dc:creator>
		<pubDate>Wed, 08 Aug 2007 22:31:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2423</guid>
		<description>Kudos to Michelle for getting people to talk about her pricing before the report's ready... warming people up to pay for it... I like your style, Michelle :)

I also like the Social Ware idea... nice one Tinu.

Robert Plank had a great idea which seemed to work an absolute charm. Start off with X and raise the price by Y for every sale.

I have seen it work incredibly well... one that he did started off at $0.05, and increased by $0.05 a time - hundreds of sales resulted.

Why did it work? First, it started off incredibly cheap, and as more people brought and left great feedback, the "social proof" aspect kicked in, prompting yet more people to buy, but at the ever increasing price.

In fact, I might go and write a post on this technique...</description>
		<content:encoded><![CDATA[<p>Kudos to Michelle for getting people to talk about her pricing before the report&#8217;s ready&#8230; warming people up to pay for it&#8230; I like your style, Michelle <img src='http://www.michellemacphearson.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>I also like the Social Ware idea&#8230; nice one Tinu.</p>
<p>Robert Plank had a great idea which seemed to work an absolute charm. Start off with X and raise the price by Y for every sale.</p>
<p>I have seen it work incredibly well&#8230; one that he did started off at $0.05, and increased by $0.05 a time - hundreds of sales resulted.</p>
<p>Why did it work? First, it started off incredibly cheap, and as more people brought and left great feedback, the &#8220;social proof&#8221; aspect kicked in, prompting yet more people to buy, but at the ever increasing price.</p>
<p>In fact, I might go and write a post on this technique&#8230;</p>
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		<title>By: How I Promote My Websites: Revealed &#124; Social Marketing</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2412</link>
		<dc:creator>How I Promote My Websites: Revealed &#124; Social Marketing</dc:creator>
		<pubDate>Wed, 08 Aug 2007 18:30:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2412</guid>
		<description>[...] of opinions, and questions, in my last post about the Social Marketing Checklist. I wanted to thank everyone who contributed to the discussion, and encourage others to read the [...]</description>
		<content:encoded><![CDATA[<p>[...] of opinions, and questions, in my last post about the Social Marketing Checklist. I wanted to thank everyone who contributed to the discussion, and encourage others to read the [...]</p>
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		<title>By: Glen Allsopp</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2350</link>
		<dc:creator>Glen Allsopp</dc:creator>
		<pubDate>Sun, 05 Aug 2007 20:41:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2350</guid>
		<description>Looking forward to seeing what you put out there, I'm sure it wont be disappointing</description>
		<content:encoded><![CDATA[<p>Looking forward to seeing what you put out there, I&#8217;m sure it wont be disappointing</p>
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		<title>By: William</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2334</link>
		<dc:creator>William</dc:creator>
		<pubDate>Sun, 05 Aug 2007 05:34:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2334</guid>
		<description>Hi Michelle,

This is not a questions of gathering dust or not gathering dust .  This is a numbers question.

Dust or less Dust??  over 90% of all programs at any price rather dust. Even at price points over $5,000 just ask the so called Guru's and most internet people are information junkies.

So the question now is how can get your new ebook to the most number of people that will read it (we know it is  human nature most will not put it to use)?? There have been some great suggestions above and there  have been some tried and true principles that are a must.    It seems Tinu  has captured it and still leaves room for your creative flare.  So we are looking to see Soicalware marketing with a Michelle Twist Web 2.0 style. This is a great test of the principles you are teaching in the book itself.

We are all excited about your book for our own use but also excited for you and your accomplishment to give such a complete guide .... and the covering of this ever evolving subject,  on a step by step bases was no easy task   ...   Well that is  Web 2.0+. The "+" is the step by step guide for any of us newbies.

Please keep us updated on your progress.

PS ... As i think about it  ...Free is Best for numbers and include products that help automate some of those process to give the the whole of your system it greater than the trying to use only individual pieces  .. and charging for those programs or services  ....  i think you have done well with your other products by doing some thing similar  ....  i love your videos ...  thanks again</description>
		<content:encoded><![CDATA[<p>Hi Michelle,</p>
<p>This is not a questions of gathering dust or not gathering dust .  This is a numbers question.</p>
<p>Dust or less Dust??  over 90% of all programs at any price rather dust. Even at price points over $5,000 just ask the so called Guru&#8217;s and most internet people are information junkies.</p>
<p>So the question now is how can get your new ebook to the most number of people that will read it (we know it is  human nature most will not put it to use)?? There have been some great suggestions above and there  have been some tried and true principles that are a must.    It seems Tinu  has captured it and still leaves room for your creative flare.  So we are looking to see Soicalware marketing with a Michelle Twist Web 2.0 style. This is a great test of the principles you are teaching in the book itself.</p>
<p>We are all excited about your book for our own use but also excited for you and your accomplishment to give such a complete guide &#8230;. and the covering of this ever evolving subject,  on a step by step bases was no easy task   &#8230;   Well that is  Web 2.0+. The &#8220;+&#8221; is the step by step guide for any of us newbies.</p>
<p>Please keep us updated on your progress.</p>
<p>PS &#8230; As i think about it  &#8230;Free is Best for numbers and include products that help automate some of those process to give the the whole of your system it greater than the trying to use only individual pieces  .. and charging for those programs or services  &#8230;.  i think you have done well with your other products by doing some thing similar  &#8230;.  i love your videos &#8230;  thanks again</p>
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		<title>By: Michelle MacPhearson</title>
		<link>http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2330</link>
		<dc:creator>Michelle MacPhearson</dc:creator>
		<pubDate>Sun, 05 Aug 2007 01:23:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.michellemacphearson.com/social-marketing-guide-near-completion/#comment-2330</guid>
		<description>&lt;p&gt;So many interesting opinions brought up here, as well as some great ideas.  I think anyone could learn from this thread when developing their own products.&lt;/p&gt;
&lt;p&gt;A couple of responses to individual comments/questions:&lt;/p&gt;
&lt;p&gt;@Steven Cravis: The guide covers generating traffic and backlinks via social media outlets.  Page count is irrelevant, as most higher page count ebooks are 90% filler with about 5-10 pages of actual actionable content.  This is step-by-step, "Go to site x and do Y."  Having finished the steps in the Checklist, you will have hundreds of backlinks for your site.&lt;/p&gt;
&lt;p&gt;To everyone: Social marketing can bring in an initial flow of traffic to your site even if your content is lame (i.e. totally auto-generated).  And it will create backlinks for you.  However, the flow of human traffic from the social media sites will diminsh in proportion to the lameness of your content.  :-)  I recommend using these techniques on real websites that a real person would be interested in.  But it's your call.  If backlinks are all you want, then go for it.&lt;/p&gt;
&lt;p&gt;@Andrew - I've always loved you pic.&lt;/p&gt;
&lt;p&gt;@Megaplex - Actually, surveying your potential market before releasing a product is an excellent way of making sure you're bringing something to market that they want.  You might be interested in reading some of Marlon Sanders' work - "The Amazing Formula" goes into it.  If this was a "launch formula" it would be a lot more elaborate.  If you need to see more quality content, look through the archives here.  I can tell this is your first visit.  Oh, and have a beer, lighten up!&lt;/p&gt;
&lt;p&gt;@Lyndoman - Thank you!&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>So many interesting opinions brought up here, as well as some great ideas.  I think anyone could learn from this thread when developing their own products.</p>
<p>A couple of responses to individual comments/questions:</p>
<p>@Steven Cravis: The guide covers generating traffic and backlinks via social media outlets.  Page count is irrelevant, as most higher page count ebooks are 90% filler with about 5-10 pages of actual actionable content.  This is step-by-step, &#8220;Go to site x and do Y.&#8221;  Having finished the steps in the Checklist, you will have hundreds of backlinks for your site.</p>
<p>To everyone: Social marketing can bring in an initial flow of traffic to your site even if your content is lame (i.e. totally auto-generated).  And it will create backlinks for you.  However, the flow of human traffic from the social media sites will diminsh in proportion to the lameness of your content.  <img src='http://www.michellemacphearson.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  I recommend using these techniques on real websites that a real person would be interested in.  But it&#8217;s your call.  If backlinks are all you want, then go for it.</p>
<p>@Andrew - I&#8217;ve always loved you pic.</p>
<p>@Megaplex - Actually, surveying your potential market before releasing a product is an excellent way of making sure you&#8217;re bringing something to market that they want.  You might be interested in reading some of Marlon Sanders&#8217; work - &#8220;The Amazing Formula&#8221; goes into it.  If this was a &#8220;launch formula&#8221; it would be a lot more elaborate.  If you need to see more quality content, look through the archives here.  I can tell this is your first visit.  Oh, and have a beer, lighten up!</p>
<p>@Lyndoman - Thank you!</p>
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