Dec 23
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I Was Terrified

We’ve been talking a bunch lately about what’s coming in 2009; your goals for the coming year and predictions in the internet marketing and social media world.
Goals are fantastic.  Looking forward to where the market is going helps you stay ahead of the curve.
But none of that matters if you’re not putting out content…  Content [...]

Author: Michelle MacPhearson
Dec 22
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2009 Internet Marketing Predictions

While I can hardly believe it’s nearly 2009, I’m prepping for a fabulous year - and I hope you are too!
My plans have much to do with a few trends that I see as becoming even more prevalent in the coming year, and I wanted to share them with you.  So, with no further delay [...]

Author: Michelle MacPhearson
Dec 16
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Nofollow & Meetups

Download the latest Internet Marketing This Week - it’s available now!
Paul, Ed, Lynn and I discuss the perils (ok, it’s just scary for me, being a total hermit) and benefits of arranging in-person local meetups within your niche and attending conferences.  Plus, we kill the “nofollow” debate for good on two levels, technical and mindset.
If [...]

Author: Michelle MacPhearson
Dec 11
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Thirty Day Challenge - Plus?

If your life is anything like mine, you’ve got emails, offers, to-do lists, family, friends, holidays and all sorts of other “stuff” shooting at you a mile a minute each day - so it’s easy to miss something important.
Today, Ed Dale opened the Thirty Day Challenge Plus program - the follow up to the famous [...]

Author: Michelle MacPhearson
Nov 16
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Customer Satisfaction AFTER the Sale

It’s an issue we discussed on the first episode I did with the Internet Marketing This Week crew (direct link to subscribe in iTunes) and brought about the question, “How does one care for customers AFTER the sale is made?”
Jeff Walker joined us on the next episode of Internet Marketing This Week to discuss just [...]

Author: Michelle MacPhearson
Nov 13
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Jeff Walker & YouTube PPC On a New IMTW

It’s that time again!  If you’re not yet subscribed to “Internet Marketing This Week” in Itunes, do it now - Paul Colligan made a *very* special announcement on the episode of IMTW we recorded today that ONLY Itunes subscribers will benefit from.  Just go to the “Internet Marketing This Week” homepage and click the “Subscribe [...]

Author: Michelle MacPhearson
Nov 06
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Analysis of Obama v. McCain in the Social Media Space

“Did Obama beat McCain with social media or did Obama just beat McCain within the social media space?”
That the question raised by on commenter on my last post, “Are You Convinced Yet?” by Lägenhet who wrote:
…as an Internet marketer I am unsure if social media can even account for 2 percent of those votes.
And it’s [...]

Author: Michelle MacPhearson
Nov 05
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Are You Convinced Yet?

I hope that tonight’s election results will quell one argument - if only one.
That being that social media is, in fact, a powerful medium on which to market your brand.
Marketing is marketing is marketing, yes - and there are time tested “rules” that stand true to this day.  This isn’t about social media taking over [...]

Author: Michelle MacPhearson
Oct 31
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Over The Edge 2

What an amazing conference!
(I’ve never bothered attending an internet marketing conference before, but I couldn’t resist this one).
Dan Raine & Ed Dale of the Immediate Edge did a fabulous job providing KILLER content - one technique I came home, fired up my computer and am killing a niche with RIGHT NOW.  I was so excited [...]

Author: Michelle MacPhearson
Oct 24
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Over The Edge 2

I’m heading out to the “Over the Edge 2″ conference (way too early) on Saturday morning.  Now, I don’t, as a rule, attend conferences because they’re usually far away (like Orlando) and most of the time I can get more work done at home rather then galavanting across the country.
But, I couldn’t refuse this one.
It’s [...]

Author: Michelle MacPhearson