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Tracking & Optimizing Visitor Profitablity

by Michelle MacPhearson

This entry is part 19 of 23 in the series 31 Day Internet Marketing MakeoverWelcome to Day 19 of the Internet Marketing Makeover (#31DIMM for short)!
Throughout this process, we’ve optimized our site for popular keywords, created content, set up a bookmarking process for our content and implemented a lead generation funnel.
The end goal is, of [...]

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Know What Your Competition Doesn’t

by Michelle MacPhearson

This entry is part 9 of 23 in the series 31 Day Internet Marketing MakeoverWelcome to Day 9 of the Internet Marketing Makeover (#31DIMM for short)!
Your metrics are the core of your business.  Knowing how well your site is performing in a variety of ways will help you improve it’s performance.  Without this knowledge, any [...]

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Training on Internet Marketing Tools

by Michelle MacPhearson

As internet marketers we’re exposed to a lot of recommended internet marketing tools – some free, some paid, but all come with the promise that they’ll make up more productive. One can get overwhelmed just learning the tools without even getting into the actual business of internet marketing!
The tools below are indespensible to my [...]

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