Posts tagged as:

immediate-edge

Over The Edge 2

by Michelle MacPhearson on October 31, 2008

What an amazing conference!

(I’ve never bothered attending an internet marketing conference before, but I couldn’t resist this one).

Dan Raine & Ed Dale of the Immediate Edge did a fabulous job providing KILLER content - one technique I came home, fired up my computer and am killing a niche with RIGHT NOW.  I was so excited about it I started in on it before even checking email.

I’d give thank you’s and shout out’s to everyone I met, but the list would be too long and I’d probably forget someone I adore, but suffice to say the Immediate Edge / 30 Day Challenge team, Market Samurai team and Wordpress Direct team, all whom attended and presented, are a fabulous, fun group of folks at the absolute top of their marketing game.  It was a pleasure to get to know everyone.

Also, Ed made an announcement at the end of the meeting that has HUGE repercussions on our industry as a whole.  It’s something you’ll want to be a part of, so do be sure you’re following Ed on Twitter (he’s @Ed_Dale) to get updates as they’re made available.

I’ve always loved the Immediate Edge, it’s one membership site I *make* the time for even though I’m often swamped.  Having met the many geniuses behind it, the absolute sheer brainpower that fuels it, there’s not another site out there of the same caliber.  If you want a comprehensive marketing education that covers everything from copywriting to buying and selling websites to cutting edge Web 2.0 domination, the Immediate Edge is the place to go.

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Over The Edge 2

by Michelle MacPhearson on October 24, 2008

I’m heading out to the “Over the Edge 2″ conference (way too early) on Saturday morning.  Now, I don’t, as a rule, attend conferences because they’re usually far away (like Orlando) and most of the time I can get more work done at home rather then galavanting across the country.

But, I couldn’t refuse this one.

It’s put on by Ed Dale and Dan Raine of the Immediate Edge, a FANTASTIC membership site focusing on cutting edge marketing strategies coupled with solid selling, copywriting and market research techniques.

And I’ll be doing my best to TwitPic, live Tweet and share as much of the fun with you while I’m there - so keep your eyes peeled for updates!

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Underpants Yoga, Texting and Icons (good stuff, promise!)

by Michelle MacPhearson on March 26, 2008

This post is packed with a bunch of free resources I’ve come across recently that I wanted to share with your, but didn’t warrant an entire post to themselves.  Get your browser ready to check this stuff out:

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HYPERLINK MAKER

This free little downloadable, by my friend Paul Forcey, will help you make hyperlinks with your anchor text.  For anyone who struggles to remember the code to make a link live, it’s a great tool.

Download it free here:
http://www.hyperlinkmaker.com/

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ICONBUFFET

I adore this site!  Each month they give you a free set of icons that you can use for your software (30 Minute Backlinks Members - you can customize some of your apps with an icon, this is a great place to get them).

The images come in Mac icon, Windows icon, .png, .tiff and .gif format, so they’re suitable for use on your websites too (I use a lot of their stuff on my sites).

They’ve also integrated a lot of social networking aspects into their site, so you can trade icons with other people, make friends, set up a profile page (with links…), have your own blog, post comments on other people’s profiles.

It’s a really devoted group of people who frequent the site - the owners did a masterful job of building a rabid fanbase, and whether or not you could use some awesome icons, it’s a site that’s worthwhile checking out to see how a small niche community was built (and is thriving).

http://www.michellemacphearson.com/iconbuffet/

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BROADTEXTER

Broadtexter allows you to build a subscriber list of cell phone numbers, which you can then text with any message you’d like at any time.  You can also target the text messages regionally, should you desire.

Send your most rabid customers coupon codes, secret bonus download links or insider information via their cell phones.  Reach them anytime, anywhere.

The site is targeted towards bands, but it’ll work in any market.

Plus, it’s free.  There are a TON of marketing possibilities with this one, let your imagination run wild.

http://www.broadtexter.com

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JUSTIN.TV

So Ed Dale, Mr. Fancypants, got his own Justin.tv channel ( http://www.justin.tv/eddale ) and has been broadcasting live!  It’s way cool - I joined in yesterday evening and had a blast listening to Ed and chatting with everyone.  It’s like going to an internet marketing conference - everyone speaks our language - but you don’t have to leave the house.  I highly recommend you watch the most recent show because Ed says nice things about me (oh, and he gives some incredible insider info about what’s going on in the Immediate Edge coaching program).

What’s more, I got sucked into the Justin.tv thing last night, and met some other REALLY cool people:

Check out: http://www.justin.tv/encryptable - He does AMAZING graphic design and flash sites, and you can actually watch him work - he was doing this beautful, gritty, raw bull guy this morning and says he’ll be working on it a while, so go have a peek!

And http://www.justin.tv/jaysonshawver - These guys live the whole “internet lifestyle” thing an Hawaii and broadcast from their office.  And they do yoga in their underpants (I saw it live!)

There are tons of folks also trying to make a name for themselves in acting, music, a guy who hauls oversize loads cross country, a mechanic - so much interesting stuff - and marketing potential - I absolutely recommend you go there and spend some time checking the live channels out.

(My page is here, if you wanna friend me: http://www.justin.tv/michellemacphearson/profile )

Hope you have fun with all this stuff - I imagine your marketing radar is ringing like mad right about now (I know mine is!)

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Ed Dale’s Immediate Edge

About a year ago, I canceled most of my subscriptions to online membership sites. I found I was spending too much time browsing new content instead of working on my own projects. This isn’t to say the sites I was a member of didn’t deliver what they promised - 99.9% did. It [...]

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Never Put All your Social Marketing Eggs in One Basket

Google has seemingly “slapped” Squidoo by decreasing lens SE results ranking - across the board. I was first made aware of the issue before it hit Income.com or other websites, inside The Immediate Edge, where Ed Dale lovingly coined the “Squidoo Slap” name.
Techcrunch speculates the Slap comes as result of Squidoo’s harboring, and allowing, [...]

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