Social Marketing

Last night my husband went out to water the garden. He’s a man of many interests, an artist and musician, but more then anything horticulture is his passion. He loves getting his hands in the dirt and watching things grow while turning our 5 acre wildland into a gorgeous botanical oasis.
He’d finished watering, [...]

A new update to the Wordpress Plug IM Vitebox plugin is available today, you can download it here.
When a users’ template used Wordpress’ “the_excerpt()” function, it’s disables javascript.  Since the Votebox IS javascript, that lead to nasty code being displayed in Category & Archive pages, instead of your nice votebox.The plugin has been updated to [...]

An update is available to the Wordpress PlugIM Votebox plugin.  This update allows you to customize the position of your votebox.  Find it here.

What do you want people to do when they visit your webpage?
No, seriously.  Think about that for a minute.  Get a clear answer in your mind before you read on.
I’ll wait…..
Do you want them to buy something?
Sign up for your newsletter?
Click on ads?
Visit an affiliate product you’re promoting?
Subscribe to your RSS feed?
Now I’m going to [...]

Smart tshirt designers are taking advantage of the Digg uprising over “the numbers”. There’s got to be some tech conference coming up one would be given uber-cool status for wearing these Digg / Numbers Revolt shirts to.
What to learn from this?
Keep an eye on your market - any news, however insignificant to the [...]

I’m super-stoked about this!
The WP-PlugIM Wordpress plugin is available, so anyone can drop it in their ‘plugins’ folder and have a shiny PlugIM votebox on their posts (see upper left of this post for what it looks like).
Your blog readers do not have to be registered at PlugIM to use the votebox and they [...]

I submit my blog posts to all the social bookmarking & “story submission” services out there.  It’s another method of Web 2 organic traffic generation, and the backlinks at those places that don’t use “nofollow” don’t hurt either.
So, submitting to Digg, Reddit, etc. is all good, but for actual traffic to my site?  PlugIM is [...]

There’s been a lot of talk in the blogging and IM world recently about spamming & etchis (but then again, isn’t there always?).
That said, the comment thread on this post got me thinking about the issue.
Think about MySpace (or other social networking sites) “spam.”
You immediately have a scenario in mind of what constitues spam on [...]

I posted about video marketing and included some tips on making your piece go viral, based on the example of a fella who’s got over 1 million views to just one of his videos.
A reader wrote the following and I think my answer has a couple of gems that might help you (1) understand why [...]

I’ve got a video I want you to watch.
It made it to VH1’s “Best Week Ever” show, was IFilm’s Pick of The Day, and has over 200k views on YouTube.
Besfore I send you that way, I want you to take note of a couple of very important marketing tactics used here:
1)  The video begins and [...]