Aug 08
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How I Promote My Websites: Revealed

Lots of opinions, and questions, in my last post about the Social Marketing Checklist. I wanted to thank everyone who contributed to the discussion, and encourage others to read the comments as there’s tons of good advice offered up from other successful marketers.
I also wanted to tell you a little bit more about what [...]

Author: Michelle MacPhearson
Jul 02
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Wordpress Plugin: Plug IM Votebox Plugin Update Available

A new update to the Wordpress Plug IM Vitebox plugin is available today, you can download it here.
When a users’ template used Wordpress’ “the_excerpt()” function, it’s disables javascript.  Since the Votebox IS javascript, that lead to nasty code being displayed in Category & Archive pages, instead of your nice votebox.The plugin has been updated to [...]

Author: Michelle MacPhearson
Jun 20
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Marketing Via Text Messaging: BroadTexter

I discovered this service as part of my research into marketing music online, but it can be applied to any market in which you have a need or desire to be in touch with your prospects beyond email, blogs - well, beyond the computer as a whole.
As email deliverability wanes, marketers should be looking for [...]

Author: Michelle MacPhearson
Jun 10
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Wordpress Plugin: PlugIM Votebox Update Available

An update is available to the Wordpress PlugIM Votebox plugin.  This update allows you to customize the position of your votebox.  Find it here.
If you enjoyed this post, make sure you subscribe to my RSS feed!

Author: Michelle MacPhearson
Apr 25
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Wordpress Plugin: PlugIM Votebox

I’m super-stoked about this!
The WP-PlugIM Wordpress plugin is available, so anyone can drop it in their ‘plugins’ folder and have a shiny PlugIM votebox on their posts (see upper left of this post for what it looks like).
Your blog readers do not have to be registered at PlugIM to use the votebox and they [...]

Author: Michelle MacPhearson
Apr 23
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PlugIM: Top Story Submission Site for Receiving Traffic

I submit my blog posts to all the social bookmarking & “story submission” services out there.  It’s another method of Web 2 organic traffic generation, and the backlinks at those places that don’t use “nofollow” don’t hurt either.
So, submitting to Digg, Reddit, etc. is all good, but for actual traffic to my site?  PlugIM is [...]

Author: Michelle MacPhearson
Apr 02
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Social Media Marketing and Spam Concerns

There’s been a lot of talk in the blogging and IM world recently about spamming & etchis (but then again, isn’t there always?).
That said, the comment thread on this post got me thinking about the issue.
Think about MySpace (or other social networking sites) “spam.”
You immediately have a scenario in mind of what constitues spam on [...]

Author: Michelle MacPhearson
Mar 30
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Is Web 2.0 Marketing BS? Or Is Calling It BS The Real Hype…

One of the most important things about marketing online is making information about yourself and your products available to potential consumers in as many forms as as possible.
For example, some people may be happy visiting your homepage, while others could be MySpace junkies and prefer to check what you’re up to there, others still might [...]

Author: Michelle MacPhearson
Mar 27
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Could 1 Million People Be So Wrong?

I posted about video marketing and included some tips on making your piece go viral, based on the example of a fella who’s got over 1 million views to just one of his videos.
A reader wrote the following and I think my answer has a couple of gems that might help you (1) understand why [...]

Author: Michelle MacPhearson
Mar 27
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The Magic Formula for Online Success Exists!

If you’re into buying and selling websites (and if you’re not, I strongly suggest you head on over to TubbyNerd and let Ed Dale tell you what you’re missing out on) coupled with nifty web 2.0 goodness, it’s imperative you read - learn - absorb Mike Arrington’s “The Magic Formula.”
Then dream up your web app [...]

Author: Michelle MacPhearson