If you have an audience that’s big on text messaging, consider using Broadtexter to reach them. Broadtexter allows you to create an opt-in box for your website – but instead of subscribing to email updates, your customers are subscribing to text message updates. Once they’re in your Broadtexter database, you can text message them anytime [...]
Marketing Via Text Messaging: BroadTexter
I discovered this service as part of my research into marketing music online, but it can be applied to any market in which you have a need or desire to be in touch with your prospects beyond email, blogs – well, beyond the computer as a whole. As email deliverability wanes, marketers should be looking [...]