Testing Aweber v. 1ShoppingCart For Deliverability

by Michelle MacPhearson on February 6, 2008

The best thing I ever did to increase my residual income was switch autoresponders from 1ShoppingCart to Aweber.

Harrison Fellman did an “expose” video in, I believe, January ‘07 about how 1ShoppingCart sucks, but many of us are stuck with it. His video was part of a promo for another product - I don’t remember what - but it spoke the truth.

I like 1ShoppingCart for it’s order processing abilities. Although it fails to pick up Paypal orders at times, overall, it’s the best solution out there. And when I first started using it, I was happy to use their autoresponder as well - that way my customers wouldn’t have to fill out a separate, Aweber, subscribe box after purchase - since they’d already be in the 1ShoppingCart database.

It *seemed* like a seamless way to both take orders and remain in touch with customers after purchase.

Unfortunately, their deliverability plummeted right before Fellman’s video (which is probably what prompted it). They’ve attempted to recover by adding new IP’s and URL’s from with their mail is sent, but it’s not getting past the SPAM filters.

Once I switched everyone I could over to Aweber, response to mailing increased. My Aweber list is about 17% the size of my old 1ShoppingCart list, but they make me more money.

I ran a test over the weekend to see exactly what happened to my mail from Aweber & 1ShoppingCart.

Of 20 messages sent to mail account on Yahoo, Gmail, Hotmail, AOL, Spam Assassin on the “default” level (which is 10) and my local ISP, here are the results:

Gmail: 13 in SPAM folder

Hotmail: All ok

Yahoo: All 20 in SPAM folder

AOL: All ok

Spam Assassin: 18 marked “SPAM”

Local ISP: All ok

TOTAL DELIVERABILITY: 42.5% Failure

That’s nearly half your list!

With Aweber, 20 messages were sent to my test accounts on the same services, with the following results:

Gmail: All ok

Hotmail: All ok

Yahoo: All ok

AOL: All ok

Spam Assassin: All ok

Local ISP: All ok

TOTAL DELIVERABILITY: 100% Success

Messages were the same, only difference was 1ShoppingCart v. Aweber having sent them.

If you’re going to bother collecting email addresses, use Aweber. There’s no sense in having them and mailing them if they never get it - and, unfortunately, with 1ShoppingCart it looks like they’re not.

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{ 4 comments… read them below or add one }

Kristina Mills February 6, 2008 at 7:09 pm

That is so timely finding this information, thank you! You have just saved me immeasurable time and money.
Great Article!

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Michael S. Copeland February 7, 2008 at 10:56 am

DAMNitjim!! I knew there was a bit of an issue with 1SC, but I didn’t realize how bad! I’m glad I’m at Aweber.
While there’s a few thing I find annoying, you can’t beat their deliverability.
I mean email marketing is just that, EMAIL marketing. If your list never gets their email, you’re missing out!!!

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David simpson September 11, 2008 at 12:34 pm

Thanks a million for the warning I was just about to transfer to 1SC and saw your webpage. You have saved me a great deal of hassle, I think I will go with Aweber.
Thanks again,
David S.

Reply

Matthew Loop April 6, 2009 at 4:28 pm

1ShoppingCrap does blow, but we are stuck with it for the moment. I was fortunate to choose Aweber for my first autoresponder when I got into online marketing and I have been very pleased over the years.

There is also some functionality to integrate the two. Seems like Aweber is more user-friendly from my perspective.

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